General Jul 24, 2025

A Note From Sam - Crop Smart CEO

A Note From Sam - Crop Smart CEO

Firstly, greetings to all who have chosen to support Crop Smart and our teams. My name is Sam Hole and took on the role of CEO in April this year. I come with a diverse background in the supply and retail of agricultural inputs stretching from agronomy on Queensland Darling Downs, to procurement in the early days of CRT, through to Head of Commerical at Syngenta. 

I’m lucky to be joining Crop Smart at an exciting juncture that sees us continuing to invest and expand based on the needs and demands of our customers. We’ve recently opened new stores in Horsham and Hopetoun and have been upgrading our storage and delivery capacity across the network.

At the new Crop Smart Horsham store opening meeting the locals!

I was extremely energised to meet a number of farmers at these store openings, as well as numerous agronomic consultants and of course our own team members. 

Lastly, Crop Smart is part of the farming communities it serves. Despite being located in Sydney, I feel it’s vital I too stay connected to our customers. Please feel free to drop me a note or give me a call if you have anything you wish to share with me, and I look forward to meeting more of you in the coming months. 

 

Best wishes for the rest of the season. 

Cheers, Sam.

Mob: 0437 043 580

Email: sam@cropsmart.com.au